Privacy Policy

4PointX Pte Ltd (“4PointX”, “us” or “we”) is committed to protecting your data and information. We believe it is important to look after your data and ensure you retain control over how it is used.

We are committed to ensuring that your data is processed fairly, lawfully, and in accordance with your rights under the General Data Protection Regulation (GDPR; EU 2016/679). Please read the full Privacy Policy carefully to understand our policies and practices regarding your information and contact our Data Protection Officer at if you have questions.

This policy explains how 4PointX" collects, uses, and discloses information you provide to us or which we otherwise collect in providing products or services to you (“Information”), including “Personal Data” by which we mean information that allows us to determine your identity when you engage with us.

The use of our products and services (“4PointX Platform and Solutions”) is subject to the terms of the applicable customer agreement, the use of our website is subject to the 4PointX Website Terms and Conditions of Use, and the terms of this Privacy Policy are incorporated into each and form part of those agreements.


Data Collection

There are two primary ways in which 4PointX collects Information from you: through Interactions and through 4PointX Offerings.


When you interact online or offline with 4PointX, we may receive your Information, including your Personal Data. For example, we receive your Information when you:

  • Visit and use 4PointX’s websites
  • Download materials through the websites
  • Provide or update account information through the websites
  • Register or attend 4PointX-hosted or sponsored events
  • Public databases, joint marketing partners, social media platforms, conference/event hosts, and partners when you interact with them.

We refer collectively to these contacts as “Interactions” and we explain below how we use the Information we collect through them.

4PointX Offerings

We also collect Information, including Personal Data, when necessary to provide our 4PointX Offerings to you or to fulfill our legitimate interests, as described below. We may ask you for this data directly, or in some cases, we may collect it when certain features are enabled in our 4PointX Offerings. For example, we collect your Information when you (or someone you work with):

  • Trial or order any of our 4PointX Offerings
  • Interact with 4PointX online or offline, including when you request support services
  • Use 4PointX Offerings to process information


What We Collect Via Your Interactions

We (or others acting on our behalf) may collect your Information, including your Personal Data, through the Interactions described above. Categories of Personal Data we collect include such things as:

Email address
Physical address, including country
Payment details
Phone number
User name / user ID
IP address

We collect Personal Data in various ways, such as when you manually key in your Personal Data to our website forms or provide it to us or others from whom we receive marketing leads. IP addresses are collected on an automated basis through your use of the website services using cookies, web beacons, and like technologies. We may infer your location from your IP address.

How We Use Information Collected From Interactions

4PointX uses the Information it collects from your Interactions to deliver services to you in accordance with our terms, to satisfy our legal obligations, or to satisfy our legitimate interests, as described below. We take seriously the need to balance our legitimate interests with your privacy rights and summarize for you here how we use your Information, including Personal Data.

We use your Information to:

Fulfill your orders or respond to your requests for information

To satisfy your requests for website materials such as marketing collateral or white papers, we collect and use your name and email address.

Improve and develop the website services

We collect Information via cookies and like technologies as set forth in our 4PointX Cookie Policy to help us fulfill our legitimate interest in improving our website services and make them more relevant to you.

Issue you 4PointX accounts for access to online communities and forums

When you join our online communities and forums, we collect your Personal Data so you can participate. The guidelines associated with those communities and forums recommend not sharing private or proprietary information on them, as many aspects of them are public.

Send administrative information

We may need to notify you (or we may choose to inform you) when we make updates to our terms or policies or make changes to our website services. We will use your name and email address to send these administrative notices to you, which due to their nature are treated differently from marketing communications from which you can opt out.

Manage your 4PointX account

In order to perform the services under the contract between you and 4PointX, we need to collect certain Information from you such as your contact and payment details. Without this Information, we may not be able to deliver the services or comply with our legal obligations.

Send you marketing communications

Where we have your consent to do so (if required), we will email you product announcements, educational materials or information about special offers or upcoming online or offline events. In accordance with applicable law, we give you the choice to opt out of receiving these materials.

Invite you to participate in surveys, studies, and assessments of 4PointX Offerings

We use your Personal Data to request feedback from you about our 4PointX Offerings so that we can fulfill our legitimate interest in improving them and continue to grow our business. Your participation in user surveys is voluntary and subject to your consent, the terms of your agreements with us, and this Privacy Policy.

Personalize your experience

We use your Personal Data to satisfy our legitimate interest in presenting you with content tailored to your interests using cookies, web beacons, and like technologies. We may also receive your location information in connection with certain services. You can update your device location setting permissions at any time to disable collection.

Diagnose and fix technical issues, monitor for security, and otherwise protect our property

We do this to satisfy our legitimate interest in anticipating and recognizing potential threats to the operation and security of our website services to help keep them online and secure. We may process your Personal Data, in particular your IP address, for this purpose.

To comply with any applicable law, regulation, legal process, or governmental request, or to protect our legal rights

For any other purpose disclosed to you in connection with our website services from time to time
If we process your Personal Data for a purpose other than that set out above, we will provide you with information prior to such processing.

Opting Out of Marketing Emails

If you no longer want to receive marketing-related emails from 4PointX on a go-forward basis,you may use the "unsubscribe" feature in our email messages.

What We Collect Via Our 4PointX Offerings and How We Use It

On-premises Product Data. We collect and process different types of product data (as described below) when you deploy the 4PointX Offerings on-premises (“4PointX On-premises Offerings”) to serve our legitimate interest of improving our products and services. We work hard to help ensure a balance between our legitimate interests and your privacy rights.

License Usage Data is Information that allows us to identify your account entitlements, such as license consumption and license type, in our systems through an assigned license ID.

4PointX uses Aggregated Usage Data to fulfill our legitimate interest in enhancing the 4PointX Offerings. For example, we may use this data to:
Better understand how our users configure and use 4PointX On-premises Offerings

4PointX Cloud Offerings Service Data. We collect and process data generated by your use of 4PointX’s cloud-based offerings, . We collect this data to help fulfill our contractual obligations to you and to serve our legitimate interest in improving the service. We work hard to help ensure a balance between our legitimate interests and your privacy rights.

Service Data is Information generated by your use of the 4PointX Cloud Offerings such as page views, interactions, errors, number of active and licensed users, number of searches, source types and format (e.g., json, xml, csv), and app workflows. 4PointX uses Service Data to provide and enhance the 4PointX Offerings. For example, we may use this data to:

Help analyze and troubleshoot issues
Personalize your experience and suggest other 4PointX Offerings that may be of interest to you
Provide guidance to help you optimize your usage
Analyze behavior and performance across deployments
Benchmark KPIs (data aggregated and pseudonymized)
Perform data analysis and audits
Identify, understand, and anticipate performance issues and the factors that affect them
Improve the operation of 4PointX Offerings
Develop new features and functionality
Service Data is collected by 4PointX as part of the 4PointX Cloud Offering, including free or trial offers, and may contain incidental pieces of identifying information necessary to monitor the health, performance or security of your deployment. 4PointX restricts access to this information, and where feasible, aggregates and pseudonymizes it.

Location Data is data we collect in certain 4PointX Offerings (“apps” and “add-ons”, as discussed below) that associates your end users’ mobile device with an identifier for your app to help us improve the user experience and personalize your services and content. Depending on your configuration of the 4PointX Offerings, it may be that location information on your end users is shared with 4PointX, however, you can disable this function if you so choose (or advise your end users about how to disable it) through the location setting on their mobile device.

Other Collection Practices

We also collect Personal Data from you to fulfill our contractual commitments to you. For example, we collect contact information such as name, address (email and physical) and phone number to enter you into our customer database systems and manage your account. This may also include Information about billing and payments, customer service, support services, or software updates.

We share this Information with our affiliates, vendors and partners who help us service your account and with whom we have written agreements protecting the confidentiality, privacy and security of your Information. We do not sell this Information.

Data Collection Practices Associated with Apps

The 4PointX Offerings are extendible using software applications commonly called “apps”, “add-ons” or “technical add-ons”. We refer to these collectively as “Apps”. These Apps are versatile and have access to a broad set of web technologies that can be used to collect and use your Information. This Privacy Policy only applies to Apps developed by 4PointX.

4PointX requires other App developers to comply with applicable privacy and data protection laws, but cannot guarantee that they do so. You should familiarize yourself with the privacy policies and license agreements that apply to those Apps regardless of whether they are available on, third-party marketplaces (e.g., Azure, AWS Marketplace).

How 4PointX Shares Your Information

4PointX may disclose Information to third parties in the following ways:

Affiliates. We may disclose Information to our affiliates subject to this policy in order for them to help administer or service the 4PointX Offerings. 4PointX is the party responsible for the management of jointly-used Personal Data. 4PointX maintains intragroup agreements with its affiliates covering the use of Personal Data within the 4PointX family of companies.

Service Providers. We may disclose Information to our service providers (e.g., infrastructure as a service, order fulfillment, professional/ customer/ support services), pursuant to written agreements with confidentiality, privacy and security obligations. 4PointX maintains a list of its sub-processors who process Personal Data as part of the 4PointX Offerings, which 4PointX updates, as needed.

App Developers. We may disclose Information about App use and performance with App developers so that they can improve and enhance the performance of their Apps. App developers will be identified to you when you download and use their Apps pursuant to their license terms, including their privacy policies.

Partners and Sponsors. We may disclose contact and account Information to our partners and event sponsors (identified at time of registration or event participation) pursuant to written agreements with confidentiality, privacy and security obligations. They may use the Information to assess your interest in 4PointX Offerings, conduct user research and surveys, or send you marketing communications, subject to the terms of their privacy policies. We may also share On-premises Product Data and Service Data from 4PointX Cloud Offerings with partners who provide you with support services.

Compliance and Safety. We may disclose Information as necessary or appropriate under applicable laws (including laws outside your country of residence) to: comply with legal process or requirements; respond to requests from public and government authorities (including those outside your country of residence); enforce our terms and conditions; and protect our operations or those of any of our affiliates; and our rights, privacy, safety, or property, and/or that of our affiliates, you or others.

Merger, Sale, Etc. We may disclose Information in the event of a proposed or actual reorganization, merger, sale, joint venture, corporate transaction, assignment, transfer, or other disposition of all or any portion of 4PointX business, assets or stock (including Information regarding any bankruptcy or similar proceedings).

Other Users. We may disclose Information to other users of the service in aggregated format, provided it does not include Personal Data. This may include “best practices” tips, KPIs, benchmark data or other such aggregated information useful to the user community.

Lawful Basis for Transferring Your Data

4PointX is committed to uphold the privacy principles articulated in the EU-U.S. Privacy Shield and the Swiss-U.S. Privacy Shield Frameworks (“Privacy Principles”) regarding the collection, use, and retention of personal information transferred from the European Union, the EEA, the United Kingdom, and/or Switzerland, as applicable, to the United States in reliance on Privacy Shield. 4PointX has self-certified to the Department of Commerce that it adheres to the Privacy Principles with respect to such information. If there is any conflict between the terms in this Privacy Policy and the Privacy Principles, the Privacy Principles will govern. 4PointX’s certifications to these Privacy Shield Frameworks may be found here.

How We Secure Your Information

4PointX takes reasonable technical and organizational measures to safeguard Personal Data against loss, theft, and unauthorized access, disclosure, alteration, misuse, or destruction. Unfortunately, no data transmission, software, or storage system can be guaranteed to be 100% secure. If you have reason to believe that your interaction with us is no longer secure (for example, if you feel that the security of an account has been compromised), please notify us immediately in accordance with the “Contact 4PointX” section below. If 4PointX learns of a breach of its systems, 4PointX may notify you or others consistent with applicable law and/or as agreed in our contract with you. 4PointX may communicate with you electronically regarding security, privacy, and administrative issues relating to your use of the 4PointX Offerings and the Information you provide to us.

4PointX Also Observes the Following Practices

Retention Period. We retain your Personal Information for the period necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or not prohibited by applicable law. Information you store in our 4PointX Cloud Offerings is portable by you at the end of the term of your agreement with 4PointX. We retain your contract information for the duration of your contract with us and thereafter as required or permitted by law. See Data Retention Policies for further details.

Use of 4PointX Offerings by Minors. The 4PointX Offerings are not directed to individuals sixteen (16) and under or those not of the age of majority in your jurisdiction, and we request that these individuals not provide Personal Data through the 4PointX Offerings.

Cross-border Transfers. Your Personal Information may be stored and processed in any country where we have facilities or in which we engage service providers which are located outside of your country of residence, including to the United States. Different data protection rules than those applicable in your country may therefore apply. As indicated above, 4PointX has certified to the EU-U.S. Privacy Shield and the Swiss-U.S. Privacy Shield Frameworks for the transfer of Personal Data from the EEA, the United Kingdom, and Switzerland to the U.S. We put in place adequate mechanisms to protect your Personal Data in our agreements with our service providers.

Links to Other Parties. The 4PointX Offerings may contain links to or facilitate access to other websites or online services. This Privacy Policy does not address, and 4PointX is not responsible for the privacy, information, or practices of other parties, including any App developer, App provider, social media platform provider, operating system provider, wireless service provider, or device manufacturer. The inclusion of a link within the 4PointX Offerings does not imply endorsement of the linked site or service by us or our affiliates. 4PointX encourages you to review the privacy policies and learn about the privacy practices of those companies whose websites you choose to visit.

Changes to this policy

Any changes we make to our privacy policy in the future will be posted on this page, and where appropriate, notified to you by email.
We keep our privacy notice under regular review. This privacy policy was last updated on 3rd September 2019.


Questions, comments and requests regarding this privacy policy are welcome and you can contact us by emailing our Data Protection Officer at, or by post:

4PointX Pte Ltd
160 Robinson Rd, #26-04 SBF Center
Singapore 068914